Best Practices for WhatsApp Business Profile Pictures
Official & Business Best PracticesYour WhatsApp Business profile picture is often the first visual touchpoint for customer inquiries, orders, and support chats. Follow these brand presentation rules:
- Add Outer Padding to Logos: Circular avatar masks cut off sharp corners. Use Full Photo Fit mode to add subtle padding so text or brand marks aren't clipped.
- Ensure High Contrast: Ensure your logo or headshot stands out against dark mode and light mode WhatsApp chat interfaces.
- Use Recommended Export Sizes: Export square PNG or high-quality JPG images at 500ร500 px, 640ร640 px, or 1080ร1080 px for crisp presentation on high-density smartphone displays.